January
Feature Story
Make Your Own Luck
How to boost your odds in a capricious world.
New Arrivals
Gold
DEADLINES
Publicity: 11/2/22
Sales: 11/9/22
Artwork: 11/18/22
February
Feature Story
Brain Squad Breakdown
Inside the workings of INSTORE’s most valuable resource.
New Arrivals
Colored Gemstones
DEADLINES
Publicity: 12/5/22
Sales: 12/12/22
Artwork: 12/23/22
trade show distribution
AGTA
JIS Miami
March
Feature Story
50 Ways To Inject Personality Into Your Store
Dozens of business tweaks that make your brand obvious to all.
New Arrivals
Diamond Jewelry
DEADLINES
Publicity: 1/2/23
Sales: 1/9/23
Artwork: 1/20/23
trade show distribution
Atlanta Jewelry Show
JIS Miami
April
Feature Story
Cracking the Estate Code
How to become your market’s go-to resource for vintage and estate jewelry.
SPECIAL SUPPLEMENT
The Instore Design Awards Voting Guide
Retailers can vote for their favorite products in this year’s contest.
New Arrivals
Silver
DEADLINES
Publicity: 2/8/23
Sales: 2/15/23
Artwork: 2/24/23
May
Feature Story
100 Things Every Jewelry Salesperson Should Know
If you want to sell jewelry, here’s how you start.
Dangerous Marketing
Edgy, creative advertising campaigns that could have backfired… but didn’t.
New Arrivals
Earrings
DEADLINES
Publicity: 3/6/23
Sales: 3/13/23
Artwork: 3/24/23
trade show distribution
JCK Las Vegas
Couture
June
Feature Story
The 8th Annual Instore Design Awards
Presenting the industry’s most popular design competition.
New Arrivals
Top Trends
DEADLINES
Publicity: 4/3/23
Sales: 4/10/23
Artwork: 4/21/23
trade show distribution
JCK Las Vegas
Couture
July
Feature Story
Overcoming Anxiety
How to let go of your angst and push forward.
SPECIAL SUPPLEMENT
The INSTORE Show Guide
A guide for attendees of our highly anticipated trade event.
New Arrivals
Gold
DEADLINES
Publicity: 5/8/23
Sales: 5/15/23
Artwork: 5/26/23
August
Feature StorIES
Wedding Jewelry Issue
Our annual guide to all things bridal.
How to Sell the Band
Closing the engagement ring sale is just the beginning.
New Arrivals
Engagement/Wedding Rings
DEADLINES
Publicity: 6/5/23
Sales: 6/12/23
Artwork: 6/23/23
trade show distribution
The INSTORE Show
September
Feature Story
America’s Coolest Stores
Honoring North America’s most distinctive jewelry retailers.
New Arrivals
Pearls
DEADLINES
Publicity: 7/3/23
Sales: 7/10/23
Artwork: 7/21/23
October
Feature Story
Event Horizon
The new event concepts that excite customers most.
New Arrivals
Bracelets
DEADLINES
Publicity: 8/7/23
Sales: 8/14/23
Artwork: 8/25/23
trade show distribution
JIS Miami
JA Special Delivery
November
Feature Story
The Big Survey
Jewelry’s most comprehensive data-gathering exercise returns.
New Arrivals
Rings
DEADLINES
Publicity: 9/4/23
Sales: 9/11/23
Artwork: 9/22/23
December
Feature Story
Daredevils
Jewelers who do crazy things in their spare time.
New Arrivals
Men's Jewelry
DEADLINES
Publicity: 10/9/23
Sales: 10/16/23
Artwork: 10/27/23