Starting in January 2017, Pets+ will connect with more than 26,000 American pet professionals. So, Why Should You Advertise in a Brand-New Pet Industry Magazine? 1. FIRST OF ALL, READERS LOVE US. SmartWork Media publications in the jewelry and vision industries are runaway reader favorites, with 75% of jewelry industry readers and 66% of eyecare industry readers saying that if they could read only one magazine, it would be ours. While certainly different, the pet market shares a number of very similar characteristics to markets we already support, making us confident our content will quickly become a tradition for pet store owners seeking to improve their businesses. 2. WE CREATE INCREDIBLE MAGAZINES. Since 2004, SmartWork Media has won a whopping 91 national and international publishing awards, including winning three Jesse H. Neal Awards from American Business Media, possibly business journalism’s most important award. This gives SmartWork Media the highest percentage of awards per title of any business publication group. 3. WE REACH INDEPENDENT BUSINESSES BETTER THAN ANYONE. Our editorial philosophy is simple: if a story doesn’t tell readers how to sell more, save more, manage better, enhance the customer experience, or even sleep better at night, it doesn’t go into our magazines. Our emphasis on providing useful, quick-reading content has an especially strong appeal to independent business owners, who too often are left to try to figure these key issues out for themselves. 4. WE MAKE YOU LOOK GOOD. With inspiring content and consumer magazine-quality design, we create an environment where brands can shine. Clear sections and popular repeating column formats create lots of destination points from front cover to back cover of each issue. 5. EARLY ADOPTERS BUILD A STRONGER CONNECTION WITH OUR BIGGEST FANS. Hey, look ... we know we’re new. And we’re not going to be for everyone. But the readers who “get” us will do so quickly, and will read our magazine with a true sense of excitement and an eagerness to take action. Can you imagine a better moment for them to see your brand message?